Boomtrain and Segment

Use your Segment account to send events data into Boomtrain that can then be used to trigger communication.

Overview

  • Save time spent configuring events in the Boomtrain environment.
  • Import events and customer properties directly from Segment into Boomtrain.
  • Send communication based on the imported events and properties.

Description

Customers who are already using Segment to track events can easily push them into Boomtrain. This quickens the integration process and lets you begin sending highly targeted, relevant communication to your customers almost instantly with Boomtrain.

Customer Use Story

YoFitness is a French fitness company that offers you a personal trainer online. They customize exercises and a fitness regime specifically for every customer. With the Boomtrain-Segment integration, YoFitness was able to get started instantly with their triggered campaigns, including training videos that reached customers depending on how rigorously they followed their training schedules.

This was made easy by the ability to import events and customer properties directly from Segment into Boomtrain.