Boomtrain and SAP

Get better customer insights with a lite version of the Boomtrain Marketing Engine on SAP’s digital marketplace, the SAP store.


  • Add Boomtrain Marketing Engine to your SAP account.
  • Send personalized, targeted and highly contextual communication to your customers.
  • Increase and measure audience engagement with an in-built marketing automation engine.


The LITE version of Boomtrain on Boomtrain Marketing Engine lets you compose emails to your customers with an easy to use drag and drop editor, no technical help required. You can also set up behavioral triggers to send emails based on specific user actions.